Skip to content
Web Designers Dubai

Social Media Marketing in Dubai

We plan and design social media content that matches your brand and website, from strategy and content calendars to post graphics and templates your team can keep using. Built for businesses across Dubai and the UAE.

What this covers

  • Social media strategy and content calendars
  • Graphic design for social posts
  • Branded templates and creative assets
  • Social profile optimisation

Social media marketing for Dubai businesses, built on your brand

For many customers in Dubai, your Instagram or LinkedIn profile is checked before your website, or straight after it. If the two look like different businesses, or the feed has gone quiet for months, it raises questions. Our social media marketing work focuses on the part most businesses struggle with: a clear plan and content that looks consistent.

We treat social media as an extension of your brand. If we have designed your brand identity or your website, the same typography, colours and tone carry straight into your posts and templates. If your brand already exists, we work within your guidelines.

We are clear about what we do. Our focus is strategy, planning, design and profile set-up, with campaign support and reporting where agreed. We do not offer paid ads management, influencer marketing or video production, so if you need those, we are happy to work alongside the specialists you choose.

Social media strategy and content planning

A strategy does not need to be long to be useful. It needs to say who you are talking to, where they spend their time and what you want to be known for, then turn that into a calendar you can actually keep to.

  1. Goals and audience

    We start with what social media should do for your business, whether that is building trust before an enquiry, supporting a launch or staying visible to past clients, and who needs to see it.

  2. Choosing the right platforms

    A consultancy and a restaurant rarely need the same channels. We recommend where to focus, often one or two platforms done well, rather than spreading your effort thinly across every app.

  3. Content pillars

    We define a handful of recurring themes, such as projects, expertise, team and offers, so you always know what to post and your feed tells a coherent story over time.

  4. Content calendars

    Each calendar sets out post ideas, formats, key messages and dates, including seasonal moments in the UAE such as Ramadan, Eid and National Day, so planning happens in advance rather than the night before.

Graphic design for social media posts

Well-designed posts are recognisable before anyone reads the name. We design static graphics that follow your brand, read clearly on a phone screen and are exported to the current specifications of each platform, which do change from time to time.

  • Single-image posts

    Announcements, offers, tips and project highlights, designed with a clear hierarchy so the main message still lands when someone is scrolling quickly past your post.

  • Carousels

    Multi-slide posts suit step-by-step guides, before-and-after projects and service explainers. We design them so each slide works on its own and the sequence encourages people to keep swiping.

  • Story graphics

    Vertical graphics for stories, with text kept clear of the areas covered by profile names and buttons, plus matching highlight covers that organise your profile into useful sections.

  • Profile and cover images

    Profile pictures, LinkedIn banners and Facebook cover images set up so your logo stays legible at small sizes and nothing important is cropped on mobile or desktop.

  • Bilingual posts

    Where you post in English and Arabic, we design layouts that work in both directions, with Arabic set right to left in a typeface that suits your brand. Arabic copy should come from, or be checked by, a native speaker.

Branded templates and creative assets

Templates let your team publish on brand without waiting for a designer every time. We build them from your identity, with fixed areas for the logo, colours and type, and flexible areas for each new message.

  • Editable post and story templates

    Templates for your most common post types, set up in a tool your team already uses, such as Canva or Adobe software, as agreed in the proposal.

  • Social asset kit

    Logo files, colour codes, fonts and graphic elements prepared specifically for social use, so nobody has to crop a logo from a PDF or guess a colour again.

  • Graphic elements and icons

    Patterns, frames, icon styles and photo treatments drawn from your brand identity, which add variety to the feed without drifting away from the look people recognise.

  • Simple usage notes

    A short guide showing how to use each template, which fonts and colours to choose and which common mistakes to avoid, so new team members can pick it up quickly.

Social profile optimisation, campaign support and reporting

Your profiles are often the first thing people check after hearing your name. We tidy the details that make a business look established and easy to contact, and can support specific campaigns where agreed.

  • Profile set-up and bios

    Clear names, handles, categories and bios that say what you do and where you work, with contact buttons and links that point to the right pages on your website.

  • Consistent business details

    Your phone number, website and service areas should match across social profiles, your website and your Google Business Profile. Our SEO services cover the search side of that consistency.

  • Campaign support where agreed

    For a launch, an opening or a seasonal offer, we can plan and design a set of matching posts and stories as a defined piece of work, scoped in the proposal.

  • Reporting where agreed

    If reporting is included, we review the platform insights with you, highlight which content worked and why, and adjust the next calendar. We report what happened, not what we hoped would happen.

Examples from our portfolio

Concept projects that show how we approach this kind of work. Each case study explains the goals, design decisions and build approach.

Noorline skincare homepage concept with an italic serif headline and an illustrated serum, cleanser, day cream and mask arranged on a blush plinth
Skincare and beauty Concept project

Noorline

A soft, product-led online shop concept for a UAE-made skincare brand, with illustrated packaging and a routine finder.

Services: eCommerce website, Web design

Marsa Table homepage concept in deep navy with a centred serif headline, a brass line drawing of a dhow and rising moon over a patterned sea, and a table booking panel
Restaurants and hospitality Concept project

Marsa Table

An evening-toned website concept for a waterfront seafood restaurant, built around a booking widget and a typographic menu.

Services: Web design, Website development

Corvex Systems homepage concept with a large sans-serif headline, an orange call to action and a graphite monitoring dashboard showing a network map and recent activity
IT managed services and cloud Concept project

Corvex Systems

A crisp, technical website concept for an IT managed-services and cloud company that supports small and mid-sized UAE businesses.

Services: Web design, Website development, Technical SEO setup

What affects the cost of social media work

Social media projects range from a one-off strategy and template set to regular design support. These are the main factors we look at when preparing a proposal:

Get a Free Quote
  • How many platforms are included
  • Whether you need strategy and planning, design, or both
  • How many post designs are needed each month or for a campaign
  • Bespoke designs for each post or reusable templates
  • Whether your brand identity is ready or needs work first
  • English only, Arabic only or bilingual content
  • Campaign support and reporting, where agreed

A Clear Process From Concept to Launch

You always know what happens next, what we need from you and when you will see progress.

  1. 1

    Discover

    We learn about your business, your customers, your goals and what the website needs to do.

  2. 2

    Design

    We plan the page structure and user experience, then create the visual direction for your approval.

  3. 3

    Develop

    We build the responsive website and test it on real phones, tablets and desktop browsers.

  4. 4

    Launch & support

    We launch the site, hand over your logins and provide the support we have agreed with you.

Social Media Marketing: frequently asked questions

Straight answers to what clients usually ask before starting. Ask us if your question is not covered.

Ask a Question

What social media services do you offer?

We offer social media strategy, content planning and calendars, graphic design for posts and stories, branded templates and creative assets, and social profile optimisation. Campaign support and reporting are available where agreed in the proposal. Our focus is planning and design, so your social channels look consistent with your brand and website.

Do you post and manage our social media accounts day to day?

Day-to-day posting, replying to comments and community management are not part of our core offer. We give you the strategy, the calendar and the designs, prepared so your team can publish with confidence. If you need more help around a specific launch or campaign, we can discuss campaign support and agree it in the proposal.

Do you run paid social media ads?

No, we do not offer paid ads management. If you already work with an ads specialist, or plan to, we can design static creative in your brand style and in the sizes they request, so the ads look consistent with your regular posts and website. Budgets, targeting and campaign settings stay with whoever manages your ad account.

Do you produce videos or Reels?

We do not offer video production. Our social media work covers static graphics, carousels, story designs, profile images and templates. If video is important to your plans, we can design the branded still graphics that go with it, such as cover images, and work alongside a videographer you choose.

Can you guarantee more followers or engagement?

No. Followers and engagement depend on platform algorithms, your audience, how often you post and much else outside any designer's control, so we do not promise numbers. What we can do is give you a clear plan and consistent, well-designed content, which makes your business easier to recognise and trust when people do find you.

Can you design social media posts in Arabic and English?

Yes. We design layouts that work in both languages, with Arabic set right to left in a typeface that pairs well with your English type. We work with the copy you provide and recommend that Arabic text is written or checked by a native speaker, so the wording reads naturally as well as looking right.

We do not have a brand identity yet. Can you still help?

Yes, but we usually suggest sorting out the brand first. Social media templates built without a clear logo, colour palette and typography tend to drift quickly. A logo design or full brand identity gives the templates something solid to follow, and the same assets then carry into your website and printed materials.

Brand Identity

A complete brand system with logo, type, colour and guidelines, ready to carry into your website, social media and print.

SEO Services

Technical and on-page SEO built into your website, plus ongoing SEO and local search support when you want to keep building.

Web Design

Custom, mobile-first website design that makes your business easy to understand and easy to contact.

Make your social media look like your business

Tell us which platforms you use, what you want them to do and what support you need. We will suggest a practical scope, whether that is a strategy, a template set or regular design support.

  • Free, no-obligation quote
  • Fixed scope agreed in writing before work starts
  • Based in Dubai, working with businesses across the UAE

Fields marked with an asterisk are required.

What does your business do, what do you need, and is there anything you already have (content, logo, domain)?

Preferred contact method (optional)

We reply to every genuine enquiry, usually with a few questions or a proposal.